Advertising As Visual Trash: A Northern Rockies Case Study

Bozeman Daily Chronicle: The Bozeman City Commission overturned an ordinance allowing private advertising on city-owned vehicles Monday night.
In a 3-2 vote commissioners Kaaren Jacobson, Steve Kirchhoff and Jeff Rupp voted to overturn a previous ordinance allowing businesses to advertise on city-owned vehicles — specifically the city’s fleet of garbage trucks.
City Manager, Chris Kukulski, said advertising could have generated as much as $150,000 toward the city’s recycling program.
Since the city’s landfill was closed down, Kukulski said, the recycling program has been “in the red” by as much as $150,000.
“I’m not intending this as a way of cheapening the city,” Kukulski said. “I’d just like to try it.”
[via Adfreak]

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.