Is there a client, or creative team in America, that’s not currently working to take a page from Old Spice’s playbook? I doubt it.
According to Mashable, these two new spots from Martin Agency are a creative departure from the brand’s ad that ran during the Super Bowl pregame show — though both spots are running during major televised events.
About David BurnI wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.
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