Ad Creep Comes To Hallowed Vines

The Chicago Cubs have entered into a sponsorship agreement with sports apparel company Under Armour that includes signage on the ivy-covered outfield walls at historic Wrigley Field. The Under Armour logo will appear on the two doors in left and right field, and the company will also have signage rights behind home plate.
First, night games. Now this.
See Ad Age or Baltimore Businss Journal for more…

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. Under Armour? I think Miracle-Gro would’ve been the better choice.