Ad Bloggers Diversify Their Offerings

Bill Green of Make the Logo Bigger is teaming up with Angela Natavidad of Adrants and Live and Uncensored to create a new adcast called AdVerve.
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Green has a really good radio voice and Natavidad’s touch works as a solid counter balance. Plus she lives in Paris. How many radio shows can say they have a host in Paris?
Green & Natavidad’s first episode features Hadji Williams, ad creative, author of Knock The Hustle and the industry’s most outspoken advocate for diversity in the ranks. Naturally, the discussion is about race, a topic Green says, “won’t be solved by a Facebook group alone.”
I asked Green why he was compelled to produce the show and how podcasting is different from blogging. He says, “I always loved a round table approach where you sorta listen in. And I think people will tolerate lengthy discussion over a lengthy post.”

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. After working for seven agencies in five states and freelancing for several more, I ventured out on my own in 2009. Today, as head of brand strategy and creative at Bonehook in Portland, Oregon, I'm focused on providing effective integrated marketing solutions to mid-market clients.