Ad Age Cozies Up To A Client

Ad Age has posted their second ‘CMO Connections’ video, a project supported by CBS Radio. In this edition, Point editor, Jennifer Rooney, sits down with Andrea Spiegel, VP-sales and marketing, JetBlue.
spiegel.jpg
There are no real highlights from the spot. I take note of it because two prominent media companies have come together to create a video podcast series dedicated to Chief Marketing Officers. Given how far down the long tail a subject like this is, it’s safe to say video on the net is the latest and greatest thing.
[UPDATE] Kevin Maney of USA Today says, “Web video sites are proliferating like bunnies that broke into a vat of Viagra.”

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today, as head of brand strategy and creative at Bonehook in Portland, Oregon, I'm focused on providing affordable and effective integrated marketing solutions to mid-market clients.