Looking for some very light reading for the weekend?
Check out A Carbon-Neutral Pile of Manure, my new column on Talent Zoo which takes a look at brands desperate to greenwash themselves. Why? Money is green. Or vice versa.
If you live in Chicago, Minneapolis, Omaha, or other Midwest cities, you can head to the bookstore and grab a copy of Create Magazine, whose Sept/Oct Midwest edition has a column of mine entitled “The Importance of Filtering Actionable Jargon Into Buckets”.
Can’t you just tell my day job leaves me creatively unfulfilled?
Enjoy.
