A Taste of Generations Past

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Behance looks at the reinvention of fashion eyewear line, Oliver Goldsmith, by Claire Goldsmith.
Here’s one of the things she says, that I particularly like:

“One good piece of wisdom was ‘while your competitors are copying you they will never be able to get ahead of you.’ I liked that, as creators are always worrying about their designs being copied.”

Note, there was an Irish writer by the name Oliver Goldsmith in the 18th century. I doubt many people had sunglasses back then.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.