A Vineyard? Yes, A Vineyard.

I don’t like this commercial.

Talk to Chuck? No thanks.

Chuck may be approachable, he may even be practical, but he’s a dream destroyer.

And someone please explain to me why these blowhard personas are hiding behind an animated filter.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.

  • miteybig

    Agreed. Additionally, the copy in all the executions are extremely forced. And, the treatment (filter) is terribly distracting.

  • miteybig

    Agreed. Additionally, the copy in all the executions are extremely forced. And, the treatment (filter) is terribly distracting.