Why Are These Newsmen Laughing?

St_Petes.jpg
These newsmen are laughing because they don’t work for a newspaper owned by Wall Street moneymongers. Rather, the St. Petersburg Times, Florida’s largest circulation newspaper, is owned by Poynter Institute, a not for profit organization.

“We don’t put out a newspaper to make money,” says Paul C. Tash, the chief executive of the Times Publishing Company, which oversees the paper. “We make money so we can put out a great newspaper.”

The New York Times has the complete story, but I love the sense of craft in Tash’s statement. When something is worth doing, it’s worth doing right.

FacebookTwitterGoogle+PinterestLinkedInRedditStumbleUponEmailDiggShare
About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Disc golfer. Fan of Kurt Vonnegut, community radio and wolves in the wild. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.