General Mills Put Crunch In Its Cereal And A Kilt-Clad Man In Its Ads

▶ Hungry Tortoise VS Oatmeal Crisp - YouTube

According to Cossette/Toronto, you don’t need to be a Scotsman to experience the delicious, long lasting crunch of Oatmeal Crisp. Nevertheless, Oatsy McTavish is keen on the brand. As he likes to say, “Oatmeal Crisp wins. It’s the ultimate crunch.” There’s more for your mouth at CompetitionCrunch.com.

#AskJPM Backfires, House of Morgan Cancels Tweet Chat

JPMorgan-Chase

JPMorgan Chase & Co intended to use Twitter today for thought leadership purposes. Using the hashtag #AskJPM, interested parties were invited to send questions in advance of the session set for Thursday at 1 p.m. in New York. $JPM VC Jimmy Lee is taking over @JPMorgan on 11/14 at 1pm ET. Tweet Qs using #AskJPM […]

Digital Divide Widens As Technology Grows More Complex

get internet here cheap

How many hours a day do you spend on Facebook? Is it enough time to fully understand the ins-and-outs of the platform and all its various uses? I am a heavy Facebook user myself, but basic things like looking up a Facebook Page’s followers continue to prove difficult. Imagine how tricky certain aspects of Facebook […]

See A Veteran, Help A Veteran

Homeless Veteran Timelapse Transformation - YouTube

Today is Veteran’s Day in The United States. Veterans Day celebrates the service of all U.S. military veterans, while Memorial Day is a day of remembering the men and women who died while serving. Sadly, too many of our living veterans are suffering from post traumatic stress disorder, alcohol and drug addiction, domestic violence, poverty […]

john st. Takes Experiential To A Darker Place

Home Invasion Stunt - YouTube

To compete with the recent wave of extreme pranks from marketers, Toronto agency john st. has launched their own exFEARiential marketing division. Muggings, carjackings, riots – there’s nothing they won’t do to get their client’s brands noticed. I love how there is no disclaimer at the end of this video, and two “client” videos for […]

Jeep Cherokee and Wild Turkey Will Set You Free

Cherokee _Built Free

Hey man, don’t let your routine get you down. Sure the pressures of work threaten to destroy your good mood and there’s not enough money to send the kids to college, plus your football team is an embarrassment. But seriously none of that matters when you drive a new Jeep Cherokee into the mountains where […]

QR Codes Kill Kittens Shows You What Not To Do

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Rarely, a marketing book comes along that just makes you smile from the start. But that’s what you get with Scott Stratten’s QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, And Drive Your Business into the Ground. Stratten teaches mostly by using examples. The book consists of 200 pages of screen shots, pics, […]

Z.E.R.O. Adds Up To New Ways To Approach Marketing

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One thing I’ve noticed over the last several years is that there are a plethora of marketing folks looking to brand their own theories and ways of looking at marketing. Add to that list Joseph Jaffe and Maarten Albarda’s Z.E.R.O.: Zero Paid Media as the New Marketing Model. I’ve appeared on The BeanCast with Joseph […]

Google Glass. It Floats!

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Wearable technology is here and it is not just for geeks. If it were just for geeks, The Google wouldn’t need to cloak their Google Glass developments on a barge in San Francisco Bay. According to Los Angeles Times and CBS News, the barge/building currently at Hangar 3 of Treasure Island, may be a “kind […]

Hipsters “Go for Greatness” at Pizza Hut

Allison

“Allison” breaks expectations. She’s the reason Pizza Hut made their new three-cheese stuffed crust pizza. “Allison” is also a made up persona with which pizza lovers are likely to identify. Not only does she wear funky-librarian glasses, she has a pretty substantial back tattoo of a Pegasus. Hello 20-something hipsters with a beer buzz. That […]