This is a pretty fun look at the thinking behind Coke Zero’s sponsorship of March Madness. From Droga5: I’m not sure exactly when or where else it appears other than SlideShare, but that’s enough to suspect it’ll get passed around the office by basketball lovers.
Archives for April 2013
Vine is Twitter’s new video App, where users capture short bits of video to share with their friends. Naturally, brand marketers are jumping all over this as widespread adoption among smart phone users is rapidly on the rise. According to Techcrunch, Vine is presently the #1 free App in the iTunes store. Here is a […]
Remember a few years ago when Guerilla was a big deal? Then Buzz and Word-of-Mouth were all the rage. Then Social Media. Now, it’s Content’s day in the sun. Problem is, the sun is a blistering force that withers all memes and movements alike. There’s enough content. Please stop. — Reeder (@thatreeder) April 9, 2013 […]
Sponsored posts go here. Inquire within.
Here’s to you, Mrs. Robinson. This new spot from 72andsunny debuted on Mad Men last night. The Graduate, starring Anne Bancroft and Dustin Hoffman debuted in 1967. Previously on AdPulp: Giving Young Hungry Guys What They Want and Internet Hotties To Sling Burgers
I have to admit, I’m a sucker for books like the one created by M&C Saatchi, “Brutal Simplicity of Thought: How It Changed The World.” Much like its title implies, this is a simple book: Elegantly written and designed, each two-page spread offers a simple visual, along with one question and a three-sentence answer. Some […]