Subway Sliced And Diced By Arby’s

Crispin believes in disruption. If there is a status quo lying around someplace unprotected, Crispin’s team will seek it and destroy. They’ve done it for pizza, for cars, and now they’re doing it for Arby’s roast beef. Of course, Arby’s is no local deli. But by comparison to the fast food slinging giants, like Subway, […]

I Would Write Anything For Cash, But I Won’t Write That

It’s been a long time since Neil Young sang about…well, who he wouldn’t sing for: But when it comes to advertising people, most of us have few, if any, clients we wouldn’t work on. What does it say about us if we refuse to work on something, or oppose the way a prospective or current […]

Political Ads Haven’t A Chance Against This Beauty

Megan Fox may be smoking hot, but let’s not hold that against her. Like many of us, she aspires to higher things. Like inter-species communications! And thanks to a willing dolphin, an adoring team of scientists and the new Acer Aspire S7 Ultrabook, Fox achieves her goal in a scant 90 seconds.

Drink Coffee, Defeat Cancer

Cancer is an epidemic that touches just about every one of us. Cancer is at once universal and deeply personal. Tapping into this truth helps makes this Breast Cancer Awareness initiative from Caribou Coffee and Colle+McVoy come together at a higher level. The label on each package of Amy’s Blend–named in honor of Amy Erickson, […]

It’s Not A Lie, It’s Just A Convenient Fabrication (How Do Pols Sleep At Night?)

Liar, liar, pants on fire. Will the Republican nominee for President of the United States say anything and do anything to win? Of course, and he’s not the first man to lie and cheat his way to the top, nor will he be the last. Honestly, I’m not that interested in the psychology of male […]

On Generating Cohesive, Predictive and Desirable Designs

Is your agency creating wonderful digital experiences for your clients’ customers and prospects? If you will answer that question honestly, I imagine you replying, “well…sure, some of the time.” Allison Kent-Smith, director of digital development at Goodby Silverstein & Partners in San Francisco, thinks we can all do better, all of the time. Writing in […]

Good Choice, Business Pro

Do you improve Return on Investment (ROI) through Search Engine Optimization (SEO) by Close of Business (COB)? Awesome, National wants to send you from the airport to the nearest Holiday Inn Express in the full size of your choice. I like this spot from Cannonball in St. Louis. It connects with the business traveler by […]

The Sky Is Falling. Grab Your Wallet.

Restore Our Future, a super PAC supporting Republican presidential nominee Mitt Romney, unleashed a new $17.7 million television ad buy Tuesday that will pay for commercials to run in 10 battleground state markets. This is President Obama’s economy? No. Presidents have a lot of power, but they are not omnipotent and they do not “create […]

Guest Post: The Utility In QR Codes Misunderstood and Undervalued

This is a second guest post from Peter Levitan, a Baby Boomer with a new book out about Baby Boomers offing themselves before they go broke. Agencies and their clients are slow on the uptake when it comes to fully valuing all that technology can deliver, namely a better customer experience. That’s the rap. But […]

Convincing People They’re Inadequate Isn’t A Hairy Situation In China

Anyone who’s studied the history of advertising knows that back in the first half of the 20th century, it was quite common to sell health and beauty products based on people’s fear of appearing less attractive or inadequate. Now, as consumerism spreads throughout poorer and third world countries, we’re seeing that technique used all over […]