It’s been a long time since Neil Young sang about…well, who he wouldn’t sing for: But when it comes to advertising people, most of us have few, if any, clients we wouldn’t work on. What does it say about us if we refuse to work on something, or oppose the way a prospective or current [...]
Megan Fox may be smoking hot, but let’s not hold that against her. Like many of us, she aspires to higher things. Like inter-species communications! And thanks to a willing dolphin, an adoring team of scientists and the new Acer Aspire S7 Ultrabook, Fox achieves her goal in a scant 90 seconds.
Liar, liar, pants on fire. Will the Republican nominee for President of the United States say anything and do anything to win? Of course, and he’s not the first man to lie and cheat his way to the top, nor will he be the last. Honestly, I’m not that interested in the psychology of male [...]
Do you improve Return on Investment (ROI) through Search Engine Optimization (SEO) by Close of Business (COB)? Awesome, National wants to send you from the airport to the nearest Holiday Inn Express in the full size of your choice. I like this spot from Cannonball in St. Louis. It connects with the business traveler by [...]
Restore Our Future, a super PAC supporting Republican presidential nominee Mitt Romney, unleashed a new $17.7 million television ad buy Tuesday that will pay for commercials to run in 10 battleground state markets. This is President Obama’s economy? No. Presidents have a lot of power, but they are not omnipotent and they do not “create [...]
This is a second guest post from Peter Levitan, a Baby Boomer with a new book out about Baby Boomers offing themselves before they go broke. Agencies and their clients are slow on the uptake when it comes to fully valuing all that technology can deliver, namely a better customer experience. That’s the rap. But [...]
Anyone who’s studied the history of advertising knows that back in the first half of the 20th century, it was quite common to sell health and beauty products based on people’s fear of appearing less attractive or inadequate. Now, as consumerism spreads throughout poorer and third world countries, we’re seeing that technique used all over [...]
Given that Newsweek plans to stop printing its magazine by year end, and rely on digital distribution to carry the load, one might be tempted to surmise that the sky is falling on print. But from the look of things, the sky is in the same place it was last time we checked. According to [...]