Inspired by the series of posts on The Denver Egotist… 1. As the head of my own shop, no matter what my title, skill set or background, I work in account service. 2. Being known for more than one thing asks too much of people, who greatly prefer to associate you with one thing. For […]
Leave it to Wexley School For Girls to take an unusual whack at agency holiday greetings.
When you run a website dedicated to letting spouses cheat, I guess you don’t spend too much time fretting about using prominent politicians in your ads. Here’s a billboard for AshleyMadison.com: The blog The Morning Call has more, quoting Noel Biderman, the founder of AshleyMadison: “Gingrich proves that marital fidelity has no bearing on someone’s […]
Having lived in Atlanta for a good portion of my life, I’m accustomed to seeing tourism commercials advertising Southeastern US tourism destinations. But now that I’m 2500 miles away, it’s a little odd. It’d take me a good 10 hours of travel to get from Seattle down to, say, Panama City. Not that it doesn’t […]
The iPhone is now better equipped than ever to present news of the day, thanks to the recent launch of two new apps (both already popular on the iPad), Flipboard and CNN-owned Zite. According to Fast Company, Flipboard, like Zite, makes it very easy to read collected content from all your favorite publications. Time helps […]
Michael Arrington created a major media brand with TechCrunch, built it into a profitable business, sold it and now is witnessing its demise at the hands of its new owners. All this in a few short years. Naturally, he has something to say about it. Other than dial up, TechCrunch is/was the most profitable and […]
I’m not quite sure what it means when you call yourself “The Chuck Norris of Branding,” as John Morgan does. But if you’re looking for a dose of marketing knowledge laced with a bit of aggression, you’ll find it in his book, Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing […]
“Remember all that stuff people were saying 15 years ago about the Internet’s capacity for disintermediation? It’s all coming true now,” argues Fortune contributor Dan Mitchell. Case in point, comedian Louis C.K. is selling his latest standup special directly to the public at $5 a pop. In the first three days on the market, C.K. […]