Street Level, On A Global Scale

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London-based music production and research house Aurotone launches a unique offering today with its Aurotone Network—a collection of influential musicians and music professionals in 30 cities around the world who are available to advise on music trends and help research music for specific projects. According to Aurotone “They include new music editors of print publications […]

Occupy Outdoor Advertising

There is a grassroots movement against outdoor advertising. There is a documentary film about the grassroots movement against outdoor advertising. The argument here is about the use of public space for advertising. What are your thoughts on the matter? Are you okay with outdoor advertising clogging up the landscape and cityscape? I appreciate the passion […]

The Social Media Monthly Brings The Conversation Back To Print

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Today at the Seattle Interactive Conference the discussion was focused on all things digital. But among the vendors in the conference hall was a seemingly old school idea: a new magazine, online, and offline, called The Social Media Monthly. Now on its third issue, and available at newsstands across the country, the magazine contains thinkpieces […]

Hearts Love Almonds

Fall means football. And football means greasy, fatty, barbecue-y, dip-slathered, cheesy treats that taste good, but are bad for your heart. Sterling-Rice Group and their client The Almond Board of California offer an alternative. The “Heart” in this new campaign is played by LA comedian and improv actor, Jeff Galante. Share

There’s Utility In Timely and Well Placed Data

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QR Codes. What are they good for? It’s a topic in search of an answer, which Croatia’s mail service, Hrvatska Pošta, has for us. Hrvatska Pošta developed postage stamps featuring QR codes that can be used to track the mail and confirm delivery. Created by Croatian agency Bruketa & Žinić OM — which, incidentally, was […]

Real Biscuits Come From A Deep Hole In The Sand

Carl’s Jr. and its ad agency David&Goliath are not shy, and they are not afraid. Which is good, because this new ad for the chain’s “Made From Scratch Biscuits” could be considered anti-Southern. The brand’s gentleman from the past says, “As you can see, I’m from the South.” Then he bows to the hole in […]

Augmented Reality for National Geographic and UPC

This is pretty cool. Using an augmented reality setup, it allowed people to see themselves next to the content, which was broadcast quality 3D scenes of leopars, astronaut, dolphin, storms and dinosaurs. It was followed by the social sharing of videos and pictures via Facebook. Share

Twitter Is Telling Stories About How People Tell Stories On Twitter

Twitter launched Twitter Stories today. According to Twitter’s blog, each story reminds us of the humanity behind Tweets that make the world smaller. Submit your story by mentioning @twitterstories or by using the hashtag #twitterstories. Include a link to a photo or video that helps illustrate your story to the world. Each month Twitter will […]

Social Isn’t Corn, So What’s It Doing In A Silo?

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While social media is a key part of almost every agency’s offerings, a number of agencies are now launching separately branded and operated social media entities, according to DMNews. Ahead of the curve is shopper marketing agency Mars Advertising, which created Collective Bias more than two years ago to tap the power of bloggers and […]

Is Starbucks A Vehicle For Change?

Starbucks CEO Howard Schultz wants action. “We can’t wait for Washington. Business leaders have to step up and do our part,” he said. Ergo, profits from Starbucks stores in the Harlem section of Manhattan and the Crenshaw neighborhood of Los Angeles will now flow into community organizations that work to improve education and job training […]