These new spots from Goodby Silverstein & Partners curse Comcast’s competition. Well, almost… In addition to the TV spots, GS&P will be rolling out XFINITY print ads, OOH, banners, radio and other interactive work over the next few months.
Misguided digital strategies have created “huge volumes of noise, which is polluting the digital world and making it harder for brands to be heard — presenting a major challenge for businesses trying to enter into dialogue with consumers online,” according to a new study from WPP’s TNS unit. Noise is one way to look at […]
Last Monday, I tipped back a couple beers with Daniel Honigman, co-founder of AdYapper, a new venture in the consumer ad space. The site is beginning to emerge from stealth mode and move into beta at this time. Honigman isn’t looking for coverage here just yet (he spoke to me off the record). But he […]
Media blogger Jim Romensko resigned from his post at Poynter Institute last week, after the senior editor there accused him of improper attribution. Julie Moos, Director of Poynter Online, explains: Though information sources have always been displayed prominently in Jim’s posts and are always linked at least once (often multiple times), too many of those […]
From Toronto’s John St. comes a whole new philosophy on the ad business. I suppose it’s too bad I like dogs way better than cats. But I do like this video.
The Democratic National Committee is already lined up against Mitt Romney, even though the former management consultant does not have the Republican nomination in his pocket, or anywhere else on his person. Of course, Romney was born in Detroit and raised in Bloomfield Hills, an affluent Detroit suburb. His dad, George Romney, was President of […]