These new spots from Goodby Silverstein & Partners curse Comcast's competition. Well, almost... In addition to the TV spots, GS&P will be rolling out XFINITY print ads, OOH, banners, radio and other interactive work over the next few months. …
Who Makes More Noise? Brands With Big Budgets or The Citizens of The Digiverse?
Misguided digital strategies have created "huge volumes of noise, which is polluting the digital world and making it harder for brands to be heard — presenting a major challenge for businesses trying to enter into dialogue with consumers online," according to a new study from WPP's TNS unit. Noise is one way to look at it. However, if you're the one Tweeting about being bumped from a flight or the loud hotel or …
Strangers In A Strange Adland
David Griner of Adweek's blog Adfreak put an interesting list together of 40 agencies with strange names. Of course, I'm thrilled to see Bonehook, the company I started two years ago, on the list at #38 and humbled to be included along with some truly great shops like Taxi, Big Spaceship, Naked, Droga5, Creature, Wexley School for Girls, David & Goliath, Mother, The Barbarian Group, 72andsunny and Strawberry …
Give Advertisers Some Backtalk
Last Monday, I tipped back a couple beers with Daniel Honigman, co-founder of AdYapper, a new venture in the consumer ad space. The site is beginning to emerge from stealth mode and move into beta at this time. Honigman isn't looking for coverage here just yet (he spoke to me off the record). But he does value feedback from me and the AdPulp community. So, if you're interested in Yapping some ads, visit …
Journalists Are Uptight About Proper Attribution, When It Suits Them
Media blogger Jim Romensko resigned from his post at Poynter Institute last week, after the senior editor there accused him of improper attribution. Julie Moos, Director of Poynter Online, explains: Though information sources have always been displayed prominently in Jim’s posts and are always linked at least once (often multiple times), too many of those posts also included the original author’s verbatim …
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The Future Is Catvertising. And That Future Is Now.
From Toronto's John St. comes a whole new philosophy on the ad business. I suppose it's too bad I like dogs way better than cats. But I do like this video. …
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DNC Attacks Romney Where It Hurts
The Democratic National Committee is already lined up against Mitt Romney, even though the former management consultant does not have the Republican nomination in his pocket, or anywhere else on his person. Of course, Romney was born in Detroit and raised in Bloomfield Hills, an affluent Detroit suburb. His dad, George Romney, was President of American Motors Co. and Governor of Michigan. …
What Can AdPulp Do For You?
For years, I've been asking the wrong question here. I've been asking "what can AdPulp do for me?" But the better question is "what can AdPulp do for you?" What Can AdPulp Do For You? …
Dropping Knowledge By The Bay
The San Francisco Egotist is upping its content offering via a new 10-part series featuring some of the city's top creative minds. Starting Monday, November 14th you can check out episode one of the roundtable discussions between Rich Silverstein, PJ Pereira, Kevin Roddy, Paul Venables, Steve Stone, Rob Price, Stephen Goldblatt, Tommy Means, DJ O’Neil, Scott Duchon and Ron Lim. …
It Is Better To Givvy Than To Receive
Givvy, a social commerce startup based in San Francisco, has launching the world’s first Facebook app focused on social gift recommendations. Every gift on Givvy is submitted by savvy shoppers. These social mavens help to guide and influence the purchasing decisions of their peers by acting as human filters for the millions of products found online. The result is a highly curated shopping experience that …
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