At the end of this Draft/FCB-made spot the announcer, in his most inclusive voice, says, “Now, you belong.” But it’s not true. I don’t belong. I carried and used a Diner’s Club card since the 1990s, and never had a problem, but when Darby and I had one 30-day late on our Hilton Head house […]
General Motors Co., the largest U.S. automaker, reported fourth-quarter net income of $510 million, completing its most profitable year since 1999 as vehicle sales increased in North America. Models such as the Chevrolet Equinox and Cadillac SRX sport-utility vehicles and Buick Lacrosse sedan helped GM increase U.S. deliveries by seven percent last year. GM spent […]
This month, WikiLeaks opened an online shop hawking coffee mugs, bumper stickers and T-shirts emblazoned with Mr. Assange’s image. One shirt shows the white-haired Australian dressed as the Marxist revolutionary Che Guevara. “Viva la Información!” it says. Mr. Assange is trying to harness his growing celebrity to raise funds for both his document-leaking Web site […]
Did you know that The Google has an Agency Ad Solutions Blog? I didn’t either. On said blog, The Google explains “The three laws of display advertising physics.” 1. The Theory of Relativity: What’s better, a demand side platform, or an ad network? It depends 2. Fusion Theory: Why contextual and audience buying release more […]
AdAge.com launched a new design this morning. Firefox users had to open Preferences and delete cookies in order to see it, but whatever. By the way, Shawn found this funny wireframe today: It’s easy to miss the joke embedded inside this wireframe. Look a little closer, then leave a nitpicking comment.
This spot for Yorkshire Tea, from BMB London, takes Britain’s favorite brew on the road to bring a “proper cuppa” to expats in the States.
Article by Portland-based copywriter, Robert Moss. Why are DDB, TBWA, Deutsch and Leo Burnett not going to pitch Sears? It’s a huge account, they spent $500 million in advertising last year. Because Sears demanded that every agency that pitches them give up ownership of everything they present, whether they win the business or not, and […]
Gisele Bündchen plays a housewife overlooked by her husband, which tells me right away that the casting is wrong. But let’s have a look… Agency: Giovanni+Draftfcb