2010 Dispatches From Molson Coors

Molson Coors is stoked to support Team Canada, make roving reporters out of its staff and serve a whole lot of beer to fans of the Vancouver Olympics, which gets underway today.

I’m not sure who the target audience is for these videos. It seems like the content might be for an internal audience, but maybe the brewer just needs to hit its video-on-the-fly stride.

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About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.