Writer and Cultural Curator, Maria Popova, writing on Design Observer argues eloquently against our industry’s time-honored practice of insider back-slapping. Unfortunately, much of the creative industry — design and advertising in particular, but also photography, literature, the art world — has become an industry of ego. And its currency is industry awards. Awards are awful. […]
Lewis Lazare of Chicago Sun Times says a new Bears ad campaign from Two by Four tries to suggest the close connection between the team and the city it calls home. At the opposite end of the spectrum is a bitch slap of a story from John Canzano of The Oregonian, regarding the city of […]
Since I began my Talent Zoo column in 2002, I’ve been struck by how many people emailed me to say, “I thought I was the only one who felt that way.” The rise of blogs and social networks has allowed people to vent and share their stories in all sorts of ways. Frustrated creative jobseekers […]
Diesel is busting Facebook and its legions of users’ balls with this wicked smart tongue-in-cheek campaign. Learn more at FacePark.org, where the brand says things like, “We, the stupid ones, prefer the park to the platform.” And, “It’s smart not to join us. Be stupid.”
Dollar for dollar no one protects you from Mayhem like Allstate. I’m a bit late to this mid-summer Allstate party, but these new spots from Leo Burnett are pretty good, in a twisted darkly comedic way. Jim Edwards at BNET says, “the company wants to make sure its audience is nice and scared. But if […]
Exact Target asked consumers what motivated them to follow a company, brand or association on Facebook? Here are the results: Note that 40% and 36% are looking for a discount or a freebie. In other words, there’s no genuine interest like self-interest. [via Roy Morejon]
According to The New York Times, more than one-third of the two billion views of YouTube videos with ads each week are uploaded without the copyright owner’s permission but left up by the owner’s choice. They are automatically recognized by YouTube, using a system called Content ID that scans videos and compares them to material […]
I just watched a new Vern Fonk Insurance commercial on TV, and it led me to search for the spot online. Alas, the new spot (where customers seeking auto insurance get slapped upside the head by non-Fonk agents) is nowhere to be found. But fret not, I found these gems, and they are really something.