It’s been a kick to provide some of AdPulp’s biggest fans 100% cotton, silk-screened perks for all their wonderful contributions herein. There’s something about the physicality of it all, about putting the brand into play in this way that I really like. We’ve got some more AdPulp-branded merchandise ideas up our collective sleeve, as well. [...]
I’m Here, a 30-minute film by Spike Jonze, that was financed by Absolut Vodka debuted at Sundance in January. According to Hollywood Insider, it feels like a modern-day retelling of Shel Silverstein’s The Giving Tree. Post Advertising explains how the brand helped create buzz for the short online by limiting access to the work. Screenings [...]
I don’t know much about ad agency JPL in Harrisburg, Pennsylvania. But they’re looking for a copywriter–and they’re using Facebook to get the word out via targeted ads. Now, I had my work information on FB previously, but during the recent switch to link everything to a special “page,” I didn’t want to link my [...]
Umair Haque is Director of the Havas Media Lab. His writings are featured on Harvard Business Review’s site. I’d love to hear your take on Haque’s tweet. Does your organization put customer’s concerns ahead of everything else? Or is stuck in the what-we-want-to-say-not-what-they-want-to-hear mentality?
Honda is launching two new spots today in conjunction with the 94th Indianapolis 500. “We use racing and our IRL affiliation as a platform to demonstrate innovation and reliability. This spot is quintessential Honda,” says Tom Peyton, Senior Manager of National Advertising, American Honda Motor Co., Inc. “‘Backseat Driver’ adds style, sophistication and some attitude [...]
If you haven’t watched this 12-minute film about hand-painted billboards and the few people left who make them, do it now. And watch in full-screen mode to capture it in all its glory. UP THERE from The Ritual Project on Vimeo. Courtesy of Mother New York with support from Stella Artois.
Goodby, Silverstein & Partners with the help of production company Nathan Love is debuting new work for Commonwealth Bank of Australia. Nathan Love’s co-founder and creative director Joe Burrascano, says, “These two spots posed the interesting challenge of creating believable paper elements in CG. In order to inform the process, our designer broke out some [...]
Courtesy of David&Goliath, Kia’s hamsters are back, this time with an even funkier beat, thanks to the track, “The Choice is Yours,” by hip hop group Black Sheep. “Given the success and popularity of the hamsters in the initial Soul launch with a spot that won Nielsen’s Automotive Ad of the Year, it made sense [...]