Good Ideas Don’t Die, They Get Cleverly Repurposed

Steve Hall of Adrants is involved in a new project with Blurb, Ammo Marketing and Henry Grey PR. It’s called Killed Ideas. The project, in a nutshell, seeks to collect the best “killed ideas” from creative teams in advertising and publish them in a book. “I’ll be vetting and selecting the fifty which will appear […]

Bore Me Once

Science fiction writer David Niall Wilson offers “ten thoughts about the internet,” all of which are spot on. Here’s his sixth point: Entertainment, laughter, things that make people return happily to your section of the universe – these are the best tools at your disposal. Lolcats has a very simple site with a million unpaid […]

Nike Loves Strong Women, Strong Women Buy Gear

Adweek is showcasing the McKinney-produced Nike film shown above. The video promotes an online competition called GameChangers: Change the Game for Women in Sport. It’s a joint effort from Nike and Ashoka, a nonprofit community of social entrepreneurs. It’s the second year in a rown the two have teamed up in a global search for […]

Today In Twitterverse: Arguments From British Psychologists

A reporter for The Sunday Times of London asked a handful of psychologists to analyze why people use Twitter. The scientists came back with some pretty damning reasons. Like this one, from clinical psychologist Oliver James. “Twittering stems from a lack of identity. It’s a constant update of who you are, what you are, where […]

Guest Starring Ed Begley

DIRECTV likes to make generic CableCorp look silly. And I must say, they’re doing an excellent job of it. [via Deutsch LA] Share

Tropicana Squeezes New Life Out Of Its Old Packaging

Tropicana redesigned its packaging, but it turns out people prefer the old Tropicana packaging (pictured below) over the new, which some say is generic-looking. Could a harsher criticism be leveled? According to The New York Times, the company is paying attention to its customers complaints and reversing its decision to change. The PepsiCo Americas Beverages […]

Ad People Helping Ad People

As the economy made its turn for the worse last November, execs at Toronto agency Huxley Quayle von Bismark started receiving a mountain of resumes. Given that they are sensitive people, an idea popped into their heads. Just One Project is the result. According to The Globe and Mail and Ad Age, Just One Project […]

This Is The Place (To Reach Key Influencers)

Would you like to reach a sophisticated audience of people working in advertising agencies, marketing departments and media companies? Great! We’ve spent the past four and half years creating content for this crowd, and it’s a crowd with money to spend. Yes, even today. Here’s a quick list of people, or firms, that stand to […]

Yet Another Facebook Story: Is Doubting Facebook Doubting Humanity?

Last year Carmen Joy King quit Facebook. Can you believe it? Why would someone do such a thing? Let’s listen. In the end, what does all this online, arms-length self-promotion ultimately provide? Perhaps it’s merely one component of the pursuit to alleviate some of the blackness encountered in the existential vacuum of modern life. As […]

Palo Alto, We’ve Got A Problem

Randall Rothenberg’s book, Where the Suckers Moon was instrumental for me at the beginning of my ad career, probably because the book’s release (October 25, 1994) and my interest in the business coincided. Today, Rothenberg is President of the Interactive Advertising Bureau (IAB). As such, he’s concerned with the lack of creativity in Interactive media. […]