Y&R/San Francisco is conducting a portfolio event this week. But, unlike the video example above, you have to go to them. [via Adrants] …
Continue Reading about Looking For Books In All The Wrong Places →
By David Burn
Y&R/San Francisco is conducting a portfolio event this week. But, unlike the video example above, you have to go to them. [via Adrants] …
Continue Reading about Looking For Books In All The Wrong Places →
By David Burn
David Berkowitz, Director of Emerging Media and Client Strategy at 3601, is in San Francisco today for OMMA Social, a MediaPost event. …
By David Burn
Pedigree wants you to adopt a dog and feed it Pedigree brand dog food. The pet food provider will express this desire during Super Bowl XLIII. Developed by ad agency TBWA\Chiat\Day Los Angeles and directed by Traktor, the 30-second spot will air during the first quarter of Super Bowl XLIII. The airing of the spot ties into The Pedigree Adoption Drive, an annual fundraising and awareness campaign the brand created …
By David Burn
Ad Age says, "The quirky little blanket with sleeves has become the raiment of the zeitgeist, with more than 4 million units sold in just over three months and more than 200 parody videos on YouTube." …
Continue Reading about Goes Great With Insulated Crocs! Order Now! →
By David Burn
self-portrait by Jon Raasch I was looking at Yelp just now and I read a random review of Francis, where we're about to go for brunch. I clicked through to the reviewer's page and then on to his site, where I found this copy: Hi, my name's Jon Raasch. I'm an independent web developer in Portland, Oregon. Many freelance web designers pretend that they have studios full of assistants, developers, architects; I went …
By David Burn
Subway Now is a pilot text messaging program now underway in Manhattan. We need to see much more of this kind of thing. Text is the language a lot of young people speak, so it's imperative for brands that appeal to them to also talk text. …
By David Burn
As a maker of advertising, I've often had to confront the unsustainable mass consumption model my very existence, and the industry's, relies upon. I've used this site, as you may know, to share many of my reflections on the matter. Here's one from another source, Adweek's Brian Morrissey: What happens when we move beyond the mass consumerism that's propped up our economies for so long? For kicks, I often ask ad types …
By David Burn
Michael Arrington of TechCrunch reports that Facebook is simply killing it. In November 2008 Facebook drew 200 million unique worldwide visitors; more than 1 in 5 people who accessed the Internet that month visited the site. When sites are that big growth generally stagnates, but in Facebook's case it's still skyrocketing. In December, 222 million people visited the site says newly released Comscore stats, a 10.8% …
Continue Reading about Yet Another Facebook Story: One In Five People On The Web →
All episodes of Ad Chatter are now available on Buzzsprout \ Apple Podcasts \ Spotify \ Stitcher \ Amazon Music \ Google Podcasts \ iHeartRadio
“I love Adpulp, man! The analysis is awesome.” -Ian Schafer