I'm seeing a lot of spots like these during bowl games. It's a no-nonsense approach to moving the metal. Well, give 'em points for trying--along with billions in loan money. …
Continue Reading about GM Is Fighting For Its Life. Surprised? →
I'm seeing a lot of spots like these during bowl games. It's a no-nonsense approach to moving the metal. Well, give 'em points for trying--along with billions in loan money. …
Continue Reading about GM Is Fighting For Its Life. Surprised? →
By David Burn
'Tis the season for New Year's resolutions and forecasts. I'm not sure of their value, but I am sure they're practically unavoidable on the blahgs I read. Even Vinny Warren of The Escape Pod has one for us to consider. 2009 will mark a return to the basics of advertising in a big way. and i don't just mean in a there's-a-recession-we-have-to-sell-stuff way. I mean a refocusing on what advertising is supposed to do as …
By David Burn
Just about all media companies dabble in the creation of advertising. They have to, since the placement of said advertising is the lifeblood of their revenue stream, and advertisers often do not have the time, nor the inclination, to contract with a creative agency. Particularly when the media entity is offering to create the ads for free in return for the media buy. According to The New York Times: The Condé Nast …
Continue Reading about Before An Ad Can Be Placed, It Has To Be Created →
Can we please stop reanimating dead people? It's creepy. I like John Lennon. I like the idea of One Laptop Per Child. I don't like the idea of John Lennon voice impersonators and digital manipulators pushing laptops. …
Continue Reading about Nobody Told Me There’d Be Ads Like These →
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