User-Centric Design Is Also Ad-Centric Design For ESPN

ESPN.com believes less is more when it comes to digital design (and I’d tend to agree). According to The New York Times, the sports site is about to go a major design overhaul. Currently, sports fans are greeted by “intense coverage of every major sport from the get-go.” John Skipper, ESPN’s executive vice president for […]

There’s Always The Off Position

This video has been around for awhile, but just in case you haven’t seen it yet… I love the scarf around the Facebook “f”. And how MySpace says, “Facebook is for nerds. It’s for college goobers who want to make study buddies.”

It’s Not Nice To Fool Mother Nature

[via Deconstruction on Madison Avenue]

Move to McCann, Get Your Picture In Adweek

I met and talked to Faris Yakob at Futures of Entertainment 2 in Cambridge, Mass just over a year ago. It was one of the more memorable moments from that trip, I must say. Faris, who was with Naked then, has a quick wit and a sharp mind. He also has a new job at […]

Today In Twitterverse: On the Money and the Mind

Abbey Klaassen of Ad Age has complied a list of 10 ways to monetize Twitter, just in case Ev needs some free advice for the holidays. Jump over to Ad Age to see all 10. Or just entertain this one: 5. ENABLE MOBILE PAYMENTS It would make Twitter a $1 billion company overnight. That’s what […]

Lemonade For Christmas

Schoenie, a.k.a. Jonathan Schoenberg, sure knows how to get attention for his clients and his Boulder-based agency. I mean, it’s not everyday that The New York Times takes note of creative for a regional bank. “If we could make people smile, that would be great,” said Jonathan Schoenberg, a creative director at TDA Advertising and […]

Jack Myers Paints A Bleak Picture

From what I understand, people tend to listen and respect Jack Myers. Writing on The Huffington Post, he says things in Ad Land don’t look good, and may stay that way for a while: While I have been a bear on the 2009 media economy since 2007, I’m joining the chorus of forecasters who are […]

Put Shoes Under The Tree For The People of Ethiopia

For cause-related marketing to be an effective brand builder, it helps if the cause is closely tied to the product in some way. For TOMS Shoes it clearly is:

Books In Mind, Burritos In Stomach

Books are important. Family is important. Buying books for friends and family members this holiday season is important. Particularly, if you’re buying them from Broadway Books at 1714 NE Broadway in Portland. That’s the message coming from Everyday Dude in San Francisco. His mother has owned and operated the independent bookstore for the better part […]

Ad & Marketing Blogs Multiply Like Rabbits

I must admit I’ve been slow to warm up to the Ad Age 150. Mainly because of where AdPulp was ranked. But now that we’re climbing and will hopefully gain a footing in the top 50, I’m open to reconsidering the merits of such a system ;-> The fact is popular doesn’t necessarily mean good. […]