China has it’s own “Ugly Betty,” but her name is Wudi, not Betty. According to The Wall Street Journal, WPP Group PLC’s Mindshare, brokered a deal to bring the format to Chinese TV, giving Unilever the right to exclusive ads and product placements during the show, as well as a script built around the company’s [...]
Yes, I voted for the guy, but this commercial is creepy. It’s not his “confident smile and kind eyes” that I care about. It’s his brain. But I guess there’s nothing more American than the right to promote tacky commemoratives through special TV offers. UPDATE: And, uh, Biden gets one too!
Steffan asked me if his ad buy would prevent us from covering him on the editorial side of the site. I said no, it wouldn’t. Frankly, I don’t live in that world of traditional advertising/editorial separation native to mainstream media. Nor does AdPulp. Some might fault me for it, and that’s fine, but I like [...]
Aussie technologist, Elias Bizannes, wrote a fascinating piece on what makes Michael Arrington and his TechCrunch brand so damn popular and successful. image courtesy of Laughing Squid Others have told about Arrington’s workaholic tendencies and drive. Bizannes breaks it down in the following manner: Arrington’s background as a corporate lawyer and entrepreneur helped provide unprecedented [...]
Stanford Law professor and copyright law expert, Lawrence Lessig, appeared on NPR’s Fresh Air with Terry Gross on Monday to promote his new book, Remix: Making Art and Commerce Thrive in the Hybrid Economy. It’s a 37-minute segment with lots of interesting information. At 17:19 in, Lessig says, “The question is whether copyright is creating [...]