Look What Passes for “Radical” These Days

The Goat Blog on High Country News points to the fact that the above ad was rejected by ABC. That’s pretty tough action from the “liberal media.” I suppose they don’t want to upset any of the well-paying energy companies who are busy greenwashing the airwaves. WeCanSolveIt.org asks that you let ABC know how you […]

Dave’s Redemption Is NW Bread Lovers’ Salvation

I picked up a loaf of Whole Grain Spelt bread made by Dave’s Killer Bread at the store on Friday. I didn’t look closely at the branding when I purchased it, but now that it’s home and I’m eating toast, I can see what a story Dave has to tell. The Oregonian made a five […]

Free From The Tyranny of Green

Kevin Roberts, CEO of Saatchi, is getting creative with how he sees green. Martin Luther King didn’t say, “I have a nightmare.” He said, “I have a dream”. I believe that until people feel inspired emotionally with the potential of sustainability, we’ll simply keep running on the spot. After all, sustainability means nothing less than […]

She Said, She Said

Doug Lowell of ID Branding is a big fan of Seattle’s Wexley School for Girls. This place – hard to call it merely an advertising agency – is one of a handful in the country that gets the new model of media-agnostic brand experiences. Portland Ad Fed present Ian Cohen and Brian Marr from Wexley […]

Advertising 2.0 Looks At All That’s New In New Media

I’ve come across a number of books in the last few years that attempt to define and make sense of the new media. And I’m always acutely aware that the shelf-life of these books is very short: next year, or the year after they get published, the landscape changes. The latest is Advertising 2.0: Social […]

I’m Pretty Sure Nike, Adidas, Puma and New Balance Also Run

Why do a category sell here? Wouldn’t you prefer to see the reason(s) why Saucony makes a better shoe conveyed in a memorable way? From looking at their website, I believe Saucony is trying to say they focus on running, unlike Nike which makes a shoe for every sport. If that’s their strategy it’s a […]

Think Globally, Serve Ads Locally

Max Kalehoff, vice president of marketing for Clickable and author of Attention Max, has some interesting things to say about small business and local online ad markets. “Small to medium” is actually huge. For example, I became acutely aware that half of the online advertising market is comprised of small and midsized businesses. The advertising […]

Advertising Age Follows My Lead

I said it back in February: Putting policies and positions aside for this discussion, Barack Obama has created the most sophisticated marketing program I’ve ever seen. Now, 8 months later, Barack Obama has won Ad Age’s Marketer of The Year. You want progress? If I do say so myself, I think the writing David & […]

It’s A Great Time To Invest

The Oracle of Omaha is buying American stocks. A simple rule dictates my buying: Be fearful when others are greedy, and be greedy when others are fearful. If prices keep looking attractive, my non-Berkshire net worth will soon be 100 percent in United States equities. Over the long term, the stock market news will be […]

Putting Three Syllables In Dallas

Jim Bob? Yes, Jim Bob. jimbobkrause to be exact. It’s the creation of Dallas ad couple Jim and Candace Krause. According to Adweek, former Leo Burnett creative partners Jim Ferguson and Bob Shallcross have reunited and joined the Krauses as partners in the new entity. Q. How did you hook up with Krause? Ferguson: I’ve […]