Captured today on Victory Drive in Savannah, GA Do me a favor, when you see this kind of craziness, snap a pic and send it in. The insanity must be documented!
JWT Intelligence offers reports on a variety of topics important to marketers. Their latest trendletter, Nichification, not to be confused with Californication, is on sale now for $250. Here’s a bit on the concept: Selling to the masses has been a cornerstone of capitalism since Sears sent out its first catalogue and Wannamaker opened his […]
According to The New York Times marketers are looking increasingly to ad networks, which sell display advertising across groups of Web sites. Some networks offer targeted advertising; others, called vertical ad networks, include sites that focus on one subject, like travel or sports. Imran Khan, an Internet analyst at JPMorgan Chase, estimates the top 20 […]
The newspaper business is hurting. But an answer to their pain could be right under their editors’ noses. Look at this passage from Forbes: More than 15 years into the Web revolution, many papers remain hampered by insufficient communication between the editors and writers generating content and those on the business side charged with selling […]
Jackie Huba is a word of mouth marketing specialist and one half of Church of the Customer. Here’s the Fast Company article she references. Andrew Chen, a blogger and former advertising executive who worked with MySpace, calls a viral loop the “most advanced direct-marketing strategy being developed in the world right now.” It’s an interesting […]
Random Culture is pointing to interactive agencies with reels. The following reel is from Reflex Group. Interactive or no, I like an agency willing to share on YouTube. Who wants to ask to see a reel anymore? Googling for it is the natural state of things today.