See more from “Inside Sturgis”.
Joshua Yaffa, writing for the NYT Magazine, examines the ongoing transition from Highway Gothic to Clearview on the nation’s highway signs. Looking at a sign in Clearview after reading one in Highway Gothic is like putting on a new pair of reading glasses: there’s a sudden lightness, a noticeable crispness to the letters,” he writes. […]
I admit I enjoyed the 4A’s Account Planning Conference. Of course, not being a planner and having never attended an advertising-type conference, I have no frame of reference. Plus I flew on a frequent flyer ticket and went to Monterey afterward on vacation, so perhaps I was in the right frame of mind. Piers Fawkes, […]
image courtesy of Flckr member, Johnny Vulcan Anomaly is proving to be one of the more interesting new agencies to emerge in years. They’re game changers. So it’s not surprising, although it is, to learn about the launch of Another Anomaly, a stand-alone business from Anomaly legally, financially and physically. “This philosophy to our growth […]
An ansible is a hypothetical machine, capable of superluminal communication, and used as a plot device in science fiction literature. It’s also the name of a new mobile marketing firm owned by Interpublic Group of Cos. According to Ad Age, Ansible is a joint venture with Velti, a mobile-technology company. Larry Harris, formerly exec VP-director […]
The Wall Street Journal (paid sub. req.) is running a fascinating look at modern retail in India and the man who figured out how to make it work. Kishore Biyani, 45, owns Pantaloon Retail Ltd., India’s largest retailer. Food Bazaar, Mr. Biyani’s Western-style supermarket which makes up more than 60% of the annual sales of […]