Online “Pigbook” Has 16 Million Users

Wall Street Journal (paid sub. req.) writer Andy Kessler met with Mark Zuckerberg, 22, of Facebook for an interview at the company’s Palo Alto offices. Kessler tries to hone in on the social networking site’s peculiar “magic”: Users have the ultimate control of who they hang out with electronically, and “only see the people that […]

Writers Take The Bait

Todd Anthony, a.k.a. Bullshit Observer, gets his Craigslist Crumedgeon on in this riff concerning lame job offers for writers: Here’s the gig, it’s a 30 page tri-fold brochure. Here’s the catch: I don’t have really any money. How about 300 clams? Does that sound fair? Oh, did I mention that I get to comment at […]

Tavelocity Makes Nice Gnome Space

Random Culture points to an article in Adweek today about brand icons on MySpace. Travelocity is the latest advertiser to seek out friends on MySpace through an ad icon. The company’s Roaming Gnome mascot, introduced in 2004, has established a profile on MySpace (www.myspace.com/roaminggnome) that offers users special perks and deals when they add him […]

The Search Is On for Interactive Talent

New York City-based writer and editor, Jim Hanas, has an interesting piece in this month’s Creativity about where the next generation of interactive creatives will come from. According to his article, and several others I’ve read, there is a dearth of talent avaialble. “We cleared out an entire generation of talent when the bubble burst, […]

Miller Needs A Blue Collar Agency

Ad Age reports that Crispin Porter + Bogusky staffers will go back to drinking Fat Tire and other kind beers, effective immediately. “We just have fundamental differences over creative and strategy,” Alex Bogusky, chief creative officer at Crispin, said in a statement released this afternoon. “And although we made every attempt to find common ground, […]

The Proliferation of Niche Programming On TV May Not Be Sustainable

Bruce Springsteen once grumbled about having 57 TV channels, with “nothin’ on.” Now, the average American has nearly double that. The typical American home received 104 television channels in 2006, Nielsen Media Research said, up from 61 in 2000. In 1990, the typical number of channels was 33. Last year, viewers watched only 15 percent […]

Content Droplets

I like Scott Karp’s take on disaggregation: All the focus on the digitization and online distribution of music — and now video — has been on piracy. But what if that’s just a red herring? You could argue that the most striking consequence of digitizing media and distributing it online is that all content is […]

Analyze My Dream

I had a weird dream the other night. Alex Bogusky–a man I have never met–came to my current workplace. He went through my book with the entire creative team looking on, then offered me a job at CP+B’s Paris office. My cube was kind of small over there.

I Salute Thee, Rothenberg

Randall Rothenberg is letting go of his Ad Age column in order to assume the helm of the Interactive Advertising Bureau. In his farewell piece, he delivers some delcious prose, the kind found in Where the Suckers Moon, his landmark book about Weiden + Kennedy’s handling of the Subaru account. Although I was to the […]

The Profile Is the Ad

Biz Report looks at the importance one retailer places on maintaining an active MySpace profile. Five percent of the TopShop fashion store’s online traffic was driven from its MySpace profile, five times more than a year ago. MySpace traffic accounted for more than twice as much traffic than was received from MSN and Yahoo Search […]