Of So-Called Rock Stars and Stage-Hogging Poseurs

I just *love* how Ad Age declared the Death of the Rock Star CMO. Well, who do you think anoints them as rock stars in the first place? I decided to explore this asinine trend: Now, there’s nothing wrong with saying someone has extraordinary skill or talent. Heck, even an extra helping of charm and […]

Second Hype

Fortune is featuring an in-depth look at Second Life. They really have no choice, given the way big business is foaming over the site’s potential. “The 3-D Internet may at first appear to be eye candy,” CEO Sam Palmisano writes in an e-mail interview, “but don’t get hung up on how frivolous some of its […]

How Does Your Agency Get Paid?

AdAge calls Crispin a pioneer in forging a new compensation model in which agencies truly partner with their clients, up to and including getting paid for an idea that really works. “The discussion is beginning to shift from ‘What does it cost to generate work and services a client wants?’ to ‘What is the value […]

This Is Our Country. But Here Comes Their Truck.

No matter what you think of the ad’s imagery and message, the Chevy Silverado spots featuring John Mellencamp are a huge deal. Really. Advertising professionals aren’t the target audience for pickup trucks, but trucks like the Silverado and the Ford F-150 are what’s been keeping GM and Ford in business. American-built trucks enjoy a brand […]

You Can’t Spin The Weather

ExxonMobil spent approximately $16 million between 1998 and 2005 on 43 organizations that have cast doubt on the reality of human-caused global warming. Funding ranged from $30,000 for the group Africa Fighting Malaria to $1.6 million to the American Enterprise Institute, a pro-business think tank in Washington. Deborah Zabarenko, Environment Correspondent for Reuters, sees a […]

Education Is A Cause Worth Campaigning For

Publicis/New York is encouraging high school students to take the steps necessary to attend college. According to the press release, the KnowHow2GO campaign primarily targets low-income students in grades 8 to 10, and secondarily, their parents and adult influencers. Research conducted for the campaign showed that low-income and first-generation students have high aspirations for college, […]

HDTV Presents Unique Challenges For The Porn Industry

Hey, it’s in the New York Times business section, so it must be newsworthy: The high-definition format is accentuating imperfections in the actors — from a little extra cellulite on a leg to wrinkles around the eyes. Hollywood is dealing with similar problems, but they are more pronounced for pornographers, who rely on close-ups and […]

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[via Spike Jones]