If You Were Howard Draft, What Would You Do Today?

The Chicago Tribune, which I think rarely publishes interesting stories about the ad world compared to the Sun-Times’ inimitable Lewis Lazare, ponders the immediate future of DraftFCB: DraftFCB needs to act quickly to restore its reputation, say public relations experts who specialize in crisis communications. If Draft and his team determine the agency did nothing […]

Montgomery Ward Is Back. Or Is It?

Here’s an issue that branding gurus don’t address all that often: Brand names, ones with long histories, that simply get bought or licensed and used by unrelated companies. The AP reports on a new iteration of the Montgomery Ward brand: Five years after Montgomery Ward went out of business, its brand name has been revived […]

Have New Money? Buy Old Advertising

Bally, 1968 35.5″ x 50″ $680

The Edible Business Plan

BusinessWeek asked Roxanne Quimby, who founded Durham, NC-based Burt’s Bees about innovation. The innovation came in the way that I marketed Burt’s Bees rather than the way it was manufactured. The products were good enough to eat. The skin is the largest organ of the body and anything you put on it ends up in […]

Green Onions Get The Nix

Taco Bell ordered the removal of green onions from its 5,800 restaurants nationwide after tests suggested they might be responsible for the E. coli outbreak that sickened at least three dozen people in three states. The fast-food chain said preliminary testing by an independent lab found three samples of green onions appeared to have a […]

Carey Vs. Carey

According to China View, pop star Mariah Carey is worried fans could confuse her with American porn star Mary Carey. Mariah Carey filed suit Friday in Los Angeles to prevent the star of movies such as “Double Air Bags 11” and “Boobsville Sorority Girls” from trademarking her similar-sounding stage name. The adult film actress, whose […]

If You Want More On Roehm And Wal-Mart

Each article takes its own tack on the news: Ad Age: “Unruly Julie and the Scandal That Rocked the Ad World” The New York Times: “Rocky Return to the Roots at Wal-Mart” The New York Post: “Draft Exec Out in Cold After Wal-Mart Move” (the new biz head of DraftFCB is leaving for Digitas)

Seminole Tribe Kicking Ass And Taking Names

Some Hard Rockin’ Indians Los Angeles Times and USA Today both have the story… The Seminole Tribe of Florida is buying the famed Hard Rock business, including its casinos, restaurants, hotels and huge collection of rock ‘n’ roll memorabilia, in a groundbreaking $965-million deal. The Seminoles were the first U.S. tribe to get into the […]

Holiday Gift Help

AdPulp readers, I need some help finding a Nintendo Wii for a client. Just the basic $250 Wii Console. No fancy extras, no fancy bundles, no premium gray-market pricing. For your troubles, a rare, limited edition AdPulp.com t-shirt, and a promotional plug for you or your agency. drop me line on the tips line (tips@adpulp.com) […]

Visa Attempts Consumer Generated Content With Sports Site

Visa recently launched FanWithAPlan.com, a community-based sports-themed site initially target to the 2010 Winter Olympics and Paralympics in Whistler, BC. I’m a bit curious about the future-focus of the site by looking towards 2010. Could it have more impact coinciding with say the college football bowl season or the Superbowl? But none-the-less jumping into anything […]