You know how to tell if a company is making money? You look at their parking lot. No, not just for the German engineering, for a decided lack of parking spaces. Lack of parking spaces means there’s alot of action going on inside the buildings. Yahoo is one company with inadequate parking spaces, according to […]
Kate Spicer examines Karl Lagerfeld’s penchant for marketing to women in The Sunday Times: How does a septuagenarian homosexual fashion designer in a powdered ponytail know what women fantasise about? He’s not Nancy Friday. Yet here he is, giving us a heterosexual fantasy that most women — and men — would find immensely satisfying.
I need not remind anyone how far gone our political process is, but I will offer up further evidence to support the claim, courtesy of Cinemocracy. I never have understood why political candidates don’t see the need for professional advertising. Do they want to be seen as used car salesmen? For whatever reason, budgetary or […]
Hugh MacLeod is far from excited by the work coming out of the ad industry. That much we know. But what does excite Mr. MacLeod? The Cluetrain wasn’t written by a Leo Burnett employee. Movable Type wasn’t invented by McCann. RSS wasn’t invented by JWT. Robert Scoble doesn’t work for Fallon. Techmeme wasn’t invented by […]
Ad Age has posted their second ‘CMO Connections’ video, a project supported by CBS Radio. In this edition, Point editor, Jennifer Rooney, sits down with Andrea Spiegel, VP-sales and marketing, JetBlue. There are no real highlights from the spot. I take note of it because two prominent media companies have come together to create a […]
Holly Burns of Nothing but Bonfires is on holiday in Singapore. Poolside the other day, she witnessed three adolescent boys considering their Crocs. I’m sorry to report that Burns was scarred by the experience. Did you know this? Did you know that there was a Hierarchy of Coolness based on the color of your Crocs? […]
There are character blogs and then there are blogs written by characters who assume another’s identity. This type of blog has no known name and is rarely spotted. Yet, one has been located. The contents of one post from earlier today is now before you: HP wants to be cool like us So they create […]