Big Time Ad Agency Wins Promotional Acclaim

While some mainline agency folk look down their rigid noses at their below-the-line relatives, there are others actively embracing below-the-line tactics and making them their own. Arnold is one. From PROMO Magazine: Following months of evaluating several hundred applicants, PROMO announced its PROMO 100 annual agency ranking yesterday. Among the highlights: Arnold Brand Promotions was […]

Iron City Gets Presidential Endorsement

According to Sporting News President Bush’s sense of humor was intact during a White House visit from western Pennsylvania’s athletic he men. The White House echoed with chants of “Here we go Steelers! Here we go!” on Friday as President Bush recognized the Super Bowl champion Pittsburgh Steelers. “It sounds like some people have been […]

Sun Times Ad Snob Weighs In On Draft FCB Story

I don’t believe I’ve ever read a more revealing piece from Lewis Lazare. The man is an ad snob through and through. The evidence: We hope your black armbands are securely attached by now. Without question June 1, 2006 will go down as one of the darkest moments in the history of an increasingly troubled […]

Draft FCB Group It Is

Howard Draft is stoked. According to Ad Age, Interpublic has finalized plans to merge two of its largest units, the marketing-services agency Draft and traditional ad agency FCB. The combined unit will be called the Draft FCB Group, with Howard Draft as the new unit’s chairman-CEO. It marks the end of a 133-year journey for […]

What Carrie Bradshaw Did For Manolo Blahnik…

The New York Times is running a story about product placement on steroids. In the first episode of “Lovespring International,” a new comedy on the Lifetime channel about a dysfunctional dating service in Southern California, the owner of the agency storms into an office, furious at two employees. “Do you know how many people have […]