Wal-Mart Goes Shopping For A New Ad Agency

That’s the big news from the ad world today. Ad Age and Adweek have respective articles. Currently, the bulk of the account is split between Austin’s GSD&M and Kansas City’s Bernstein-Rein. And for a long time, too, as Adweek mentions: GSD&M has worked for the retailer for the past 19 years. Bernstein-Rein has been on […]

People Pushing Apple’s Buttons

Wired looks at one of the greatest retail success stories in history. Apple says its stores are now making more than $1 billion in sales per quarter. Just two years ago, the stores were making $1 billion a year — and at that time they were the fastest-growing retail operation in history, beating the previous […]

“Online Storytelling” Coming To A Small Screen Near You

Adweek reports on the continued rise of branded content. MSN is making a bold dive into the original Web-only content realm via a new initiative, MSN Originals, while also signing two development deals with Internet producers to generate new series for the portal. The focus of MSN Originals will be online storytelling, Microsoft officials said. […]

1-800-MAINE-24 No Good

Lance Duston of Maine Web Report pointed out that an ad running on the Maine Department of Economic and Community Development website mistakenly features a phone sex number instead of the real number to call for Maine tourism information. The agency that produced the work, Warren Kremer Paino Advertising is now suing him in federal […]

Attribute. It’s Not Hard.

There seems to be some sort of attribution problem in the culture today. A Harvard student just had her first book yanked by her embarassed publisher. And Raytheon CEO William Swanson just stopped distributing his popular booklet Swanson’s Unwritten Rules of Management, after accusations of word for word lifting from an earlier text.. The booklet […]

Will The Cingular Guy Get To Live?

Kids, back in the old days, there was one phone company: AT&T, also known as Ma Bell. And you rented phones from them. Then, the government decided to breakup Ma Bell into little Baby Bells. Now, Ma’s back and she’s eating her young. As Ad Age reports: Not only is AT&T — in the throes […]

Looking In The MySpace Mirror

USA TODAY is running a piece about brands trying to recreate the success of MySpace. Coca-Cola appears to be the most successful imitator to date. More than 8 million people average five hours per month on the site, where they can write about their favorite bands, mix and share music, chat and upload short videos. […]

Me Oh My

The 1980s were known as the Me Decade thanks to Wall Street greed going mainstream. According to this New York Times piece, the tens might become known as the My Decade, if Madison Avenue has anything to say about it. My, my, my. Madison Avenue has become obsessed with using the word “my” — along […]

Safe Happens. And Apparently, Safe Works

USA Today reports that the new VW Jetta ads depicting car crashes are generating interest at the dealers: Volkswagen says that since the ads touting Jetta’s crash safety began on April 10, requests for brochures are up 37% at call centers and 56% on the Web compared with the first 15 days of March, and […]