Will “TiVo” As A Verb Outlast TiVo As A Company?

Ad Age has an article pondering the future of the company. “These are the death throes,” said Alex Tamayo, VP at Media Contacts, the interactive buying unit of Havas’ MPG. He noted that while TiVo has put a brand name on time-shifting, it’s struggling to gain subscribers and is being outpaced by cable operators who […]

Organized Resistance Vol. 1

As protestors get creative with their continued attacks on Wal-Mart, it pays to look back in American history at protest campaigns with like-minded goals. Ben Price of the Community Environmental Legal Defense Fund (CELDF), has written eloquently on the anti-chain store campaigns of the 1920s and 1930s. With Sears Roebuck and Montgomery Ward corporations trying […]

I Know, Let’s Order Up Some Bananas

Bruce Nussbaum: Michael Bierut of Pentagram fame has cut through the blather to raise a really fascinating–and funny– issue in Corporate America. Everyone loves design but no one wants to call it design. Top CEOs and managers want to call design something else–innovation. Innovation, that they are comfortable with. Design, well, its a little too […]

Honda And W+K Define “Aspirational”

On Friday, W+K London rolled out a new 120-second spot for Honda. Directed by Stink’s Ivan Zacharias, the spot follows a Honda test-driver (who lip-syncs the song “The Impossible Dream” by Andy Morris) as he gets on a Honda Monkey bike that morphs into other Honda vehicles, including the 1965 Formula 1 Grand Prix-winning car, […]

Calacanis Throws Jarvis To Mat

On NPR last week, Jeff Jarvis was asked whether, like radio and TV before us, the internet and blogs are naturally forming into networks. He said, “The internet kills networks.” Jarvis is the director of the new media program the City University of New York’s new Graduate School of Journalism. Professors like to make sweeping […]

Ai Miyazato Earns Tour Card (Big Money To Follow)

NYT: Ai Miyazato, known as Ai-chan earned her 2006 L.P.G.A. Tour card with a record 12-stroke victory over Libby Smith and Lee Ann Walker Cooper at the L.P.G.A.’s Qualifying School at the Legends Course in Daytona Beach, Florida. The L.P.G.A., enjoying an influx of young talent with global appeal, can now look at Miyazato as […]

Yum! Shows The Way

Associated Press: A coalition of American churches joined farmworker advocates Thursday to urge McDonald’s Corp. to pay more for its tomatoes to help boost the wages of tomato pickers. The National Council of Churches request comes after the Florida-based Coalition of Immokalee Workers announced their campaign last month to pressure the fast-food giant to pay […]

Film Producer, Soft Drink Marketer, It’s All The Same Street

Newsweek: In “First Descent,” a new snowboarding documentary that opens in limited release this week, mountains are everywhere. You’ll have to look a little harder to spot the Mountain Dew. But not too hard. Mountain Dew, after all, didn’t just pay to have the soft drink in the movie. It financed the entire project, which […]

BellSouth To New Orleans: Drop Dead

According to this story in the Washington Post, BellSouth was none too pleased with the city’s idea to offer free Wi-Fi throughout the city. Hours after New Orleans officials announced Tuesday that they would deploy a city-owned, wireless Internet network in the wake of Hurricane Katrina, regional phone giant BellSouth Corp. withdrew an offer to […]

The Two Edges Of Google’s Sword

Reuters: Google Inc.’s search for revenue beyond its wildly popular pay-per-click advertising system has everyone from publishers to phone companies unnerved by the seemingly endless scope of the Web leader’s ambitions. Nowhere is this more closely felt than Madison Avenue, where the advertising industry sees Google encroaching on turf ad agencies and media buyers have […]