Rockin’ The Blog

Here’s what I like to see. Three recording/performing artists engaging their audience via web log. Peter Case, Tony Furtado and Kevin Gordon are hyper talented singer-songwriters who are used to doing things for themselves, like carrying amps out to the truck, that sort of thing. So it’s a natural that they would take on chores […]

It’s Not Or, It’s And

Context is crucial. When I take the following text from a Business Week article, for instance, it sounds as if marketers want to save money by having customers make their ads. Since, that’s insanity, it must be something else. I must be taking it out of context. In a time when consumers can scrub advertising […]

Help

Adweek: Shari Kurzrok, a 31-year-old public relations vice president at Ogilvy PR who is less than three months from her wedding date, needs a liver transplant in days to survive, the agency said. She was admitted to New York University Medical Center last weekend, and within 24 hours she was told she needed a liver […]

Nice Package

CNN has caught on to the latest in a long line of culture jamming tactics. This one is called shopdropping, a term that refers the act of covertly placing merchandise on display in a store, or reverse shoplifting. For example, shopdroppers place canned goods that have been repackaged with more artistic labels (complete with barcodes) […]

Innovative Media Placement: The Yoda Fountain

New York Times: For decades Lucasfilm, the director’s privately held company, and its two main divisions – LucasArts, the video game producer, and Industrial Light and Magic, a leading designer of movie special effects – were tucked away in barely marked structures in northern San Rafael and behind the impenetrable walls of nearby Skywalker Ranch. […]

You Want Great Prices…

Michele Miller at Wonder Branding has some nice things to say about Costco Wholesale and the retail giant’s CEO, Jim Sinegal. I also love the way she says it. Thanks to Jim Sinegal, the bigwigs down on Wall Street have their undies in a bunch. Costco puts Wal-Mart to shame in the arena of low […]

Please Put Nancy Grace In That Cab

According to a New York Times report, New York agency, Trollb

MDC Plays With The MFP Formula

According to a New York Times report, Canadian holding company, MDC Partners, is buying Powell, a small creative shop in New York, and folding it in with Margeotes Fertitta & Partners, a mid-sized shop already in the MDC stable. MDC bought a majority of Margeotes Fertitta in 1998; the rest is owned by Mr. Fertitta […]

The Crap Faucet

Rance Crain longs for some good old-fashioned TV viewing, presumably so the industry his magazine reports on will continue to generate news. The ad industry is counting on product placement in movies, TV shows, electronic games and mobile phones to be its salvation, but the ugly thought is beginning to seep into people

Fabulous Hairballs

Have you seen Blow Out on Bravo? It’s all about Jonathan Antin, hairdresser to the stars, and his product launch. In other words it’s a 60-minute commercial. Here’s a quote from the man himself on his QVC appearance: People that watch the show know that I am not normally at a loss for words, but […]