“How ‘Bout A Fresca?!?”

Well, the soda’s getting relaunched, thanks to Coca-Cola and Campbell-Mithun. Adweek has the full story. I don’t really care about Fresca. I just wanted to quote Caddyshack today. Rest In Peace, Ted Knight.

A Classic Reveal

Karpat Polat, a creative at creative powerhouse DM9DDB in Brazil, sent us his latest TV spot for home security company, Telemergencia. While this spot will most likely not win a Lion (something Karpat achieved while working in Instanbul), it does hold the viewer’s attention with the clever use of sound. Click the still to play.

FAA Says Outer Space No Place For Ads

from CNN: The Federal Aviation Administration proposed to amend its regulations to ensure that it can enforce a law that prohibits “obtrusive” advertising in zero gravity. “Objects placed in orbit, if large enough, could be seen by people around the world for long periods of time,” the FAA said in a regulatory filing. Currently, the […]

Wordlessness Rewarded

from Ad Age: A clever campaign created by Peterson Milla Hooks, Minneapolis, for Target won Best of Show honors at last night

Little Oscar Survives Big Scare

Madison, WI almost banned the Oscar Mayer Wienermobile. The city council

Product Placement Becomes Theatre

Ad Age reports that as part of a product placement deal in Broadway’s Sweet Charity, playwright Neil Simon approved a script change to promote Gran Centenario tequila.

I’m Sorry, Mr. Big’s In A Meeting. Can I Take A Message?

Ad Guy #1: Hey, I know. Let’s meet. Then we can spend two hours making doodles while looking busy. Ad Guy #2: Excellent! Cartoon courtesy of Hugh MacLeod.

Pepsi CFO Given The Finger By Rabid Bloggers

Steve Rubel points to a p.r. story where a group of patriotic bloggers (with nothing better to do), got their panties in a wad over a metaphor used by PepsiCo’s CFO to describe America’s central position in the world. A message from PepsiCo’s President & CFO, Indra Nooyi: Following my remarks to the graduating class […]

U2 Says No To $23,000,000 (To Maintain The Integrity Of A Favorite Song)

Greg Kot, Chicago Tribune music critic, spoke with Bono last week, at Bono’s request. The rock icon wanted to clear the air about several issues he had with Kot’s writing about his band. In the midst of the discussion, Bono said he’s proud of U2’s association with Apple, but points out that U2 turned down […]

Technology Tuesday

We are looking to do an informal poll for our first Technology Tuesday column, mainly to gauge the level of usage of a couple key web-technologies. 1. Is your firm utilizing Blogs, either internal or external? And if you are an agency, are your clients utilizing Blogs? 2. Is your firm or your clients using […]