Denver-based gourmet burrito purveyor, Chipotle, is making some waves on PBS with “something resembling commercials,” according to New York Times. The psuedo spots–which mock a typical PBS pledge drive–were created by TDA Advertising + Design in Boulder, CO. The spots had to toe some very fine lines. For example, the guidelines allow people in the […]
The New York Times weighs in today with this lengthy article–which made it to the front page of the Business section in the always-thick Sunday edition.
Thanks to Room 116 for the pointer.
The BBC reports that clothing brand Lacoste spends 3m euros (
Thanks to Adfreak for the pointer.
Promo Magazine reports that Maserati is using direct mail to dangle a trip for two to Italy in front of households with $500,000+ incomes. The promotional prize package includes:
from Lewis Lazare: On Wednesday, Leo Burnett formally launched a Musical Artist in Residence program in hopes of bringing today’s musical artists and the creative side of the advertising industry in closer harmony. This week, Burnett welcomed its first musical group, the multi-platinum rock band Collective Soul. Cheryl Berman, Burnett chairman and its outgoing chief […]