Steve Rubel points to an interesting spec spot for Apple’s iPod Mini. The spot was created by George Masters in order to pimp his considerable motion graphics skills. Nice work, George.
Adweek reports Minneapolis-based Buffalo Wild Wings is flying south to West Wayne with their $2 million account. West Wayne has offices in Tampa and Atlanta. West Wayne is also the agency famed Minneapolis copywriter, Luke Sullivan, fled to a few years ago. I’m not exactly sure where Mr. Sullivan, author of Hey Whipple Squeeze This, […]
from Ad Age: Once again, ad agency executives can be thankful for car dealers. According to a new national poll, the image of advertising professionals has deteriorated in the last year when it comes to honesty and ethical standards. Only 10% of those polled by the Gallup Organization rated ad people’s ethics as “very high” […]
Thanks to Greedy Girl for pointing to Dove’s new Campaign For Real Beauty. Greedy Girl says, “I
Globe and Mail has a thoughtful piece on the emerging trend whereby bloggers are paid to pimp a product. To me this new activity is another form of paid word-of-mouth; therefore, it presents some issues worthy of further investigation and contemplation. Vancouver, BC content management company, Marqui, is currently offering $800/month to a select group […]
Broken Type has posted a wicked funny piece on word-of-mouth run amok, as a response to the recent NY Times article on Boston-based w-o-m advocate, Bzz Agent–an article that has several marketing bloggers buzzing. Here’s an excerpt from the Broken Type piece: “I showed up to the office Christmas party with a festive array of […]
from USA TODAY: From 1965 until 2002, Jimmy Dean was the president of his own sausage company. Having butchered his own meats growing up, Jimmy knew how to make sausage, from the piglet to the table. His company became so successful that Sara Lee Foods bought it and later forced him out. Dean laid out […]
Paul Woodhouse of The Tinbasher Blog has been called out by direct marketing mouthpiece Bob Bly. The two are set to meet in a “teleconference debate” over at Deb Weil