1st Half 1st Impressions


  • Bud Light “cheese wheel”
  • FedEx “pigeons”
  • GMC Yukon “myth of Sisyphus”
  • Garmin “Napoleon”


  • Toyota “badger”
  • Bud Light “foreign accents”
  • Pepsi “Justin Timberlake promo”
  • Doritos “mousetrap”
About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.