11,000,000 Users And Counting

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To advance the cause of their favorite web browser, Firefox brand evangelists have taken the proverbial bull/fox by the horns/ears, and placed a two-page ad in today’s New York Times. I like the spirit exhibited by this consumer movement. Too bad the creative isn’t more inspiring.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.